Advance trust is a good thing in itself. And so is assuming that someone has a certain level of competence. Anyone who has completed an apprenticeship or degree or obtained an academic qualification probably has a certain basic idea of what they have done (exceptions prove the rule).
Now, however, there are a whole range of new and not quite so catchy “professions” and I am increasingly asking myself whether the “presumption of competence” is really justified here.
Just take a look at LinkedIn and see how many AI experts or brand coaches there are here. It all looks great, sounds important and like experience and expertise. But is that really the case?
How can we categorize and review all these newly emerging competencies?
Certificates?
No. Anyone can issue certificates and many simply do. 1 hour webinar attended > AI certified.
References:
Better. But who can you trust as a “reference” here? We could reference each other, so to speak, and have both “done” 50 successful projects
Personal recommendations:
Very good. When an acquaintance says to me, “he/she is competent”, then this personal assessment is worth the most to me.
Genuine, personal networks based on trust are more important today than ever before. Competence networks with real experts from different fields are a modern form of professional designation and qualification. And in this context, an incredibly important element of “networking”.
I like working with “real” people who have “real” skills and can produce “real” and resilient results!